Alexander Wang refocuses on his street wear roots

Alexander Wang SS16 collection
Alexander Wang SS16 collection Credit: Getty

Alexander Wang is celebrating a decade of his eponymous label, and with the news out that Balenciaga will not be renewing his contract as creative director at the house, it seemed rational to refocus and re-energise his own label. And in a seemingly clear cut message that he is no longer laden with the conceptual expectations of leading a house such as Balenciaga, he took it right back to his street wear roots, the ones which took the sports luxe movement and made it his own. 

He fused together traditional all-American references - a little western (leather fringed jackets), a little bit baseball (oversize stitching details), a little bit basket ball (silk baller jackets and vests), and a little grunge (Courtney Love circa 1993 in a slip dress nightie and parka) and strung it through with a low slung Hip Hop ready attitude. 

After the silver ticker tape parade finale (and film retrospective of his decade in fashion), he explained backstage that, “we started thinking, what's innovative? What's new?  And that the idea of being modern is to really look around you and see what's in front of you every day. It was this idea of the mundane that was most inspiring. It was the rejection of anything innovative and just to think about clothes in the most simple, most straight forward way. It's about an attitude and the idea of post-millennialism.”

 The huge show space then morphed into the after-party, complete with enthusiastic pole dancers and food and drinks served by Hooters waitresses. How very modern.