London salon chain to offer 'tint and depart’ colour service to limit contact

Launching on July 4, the new service is designed for those in need of grey root touch-ups

The UK has begun to cautiously lift the lockdown rules that have been in place since March 23, and in the government guidelines issued on Monday 11 May, it looks like hair salons will be able to re-open on July 4 at the earliest. Non-essential retail reopened on June 15. 

In a bid to make their salons as ‘covid secure’ as possible, the Gina Conway salon chain in London is to offer a ‘tint and depart’ service from July 4 (the earliest date salons will be able to reopen under Boris Johnson’s plans), designed in particular for those in need of grey root regrowth. Hair colour in salons can often take up several hours for a consultation, application and time for the colour to develop.

The ‘tint and depart’ service would involve visiting your salon for your hair colour to be applied by an expert colourist. But instead of waiting around in the salon for the colour to develop, you are then sent home with a timer, towels, gloves and instructions on how to shampoo out the tint at home. The idea had been inspired by several salon chains in Australia, who have launched a similar ‘tint and depart’ service. 

The service is designed to help minimise the amount of time clients spend in the salon, and to reduce the number of people they come into contact with. The salon is now already open for ‘socially distanced colour consultations’, where customers can by colour kits to apply themselves at home before salons fully reopen for services on July 4. The Telegraph exclusively revealed the government's plans to let salons reopen on June 15 but for 'click and collect' only.

“By offering our own colour and instructions we’re hoping to avoid box colour disasters as people have just been choosing a product from the supermarket with no real clue if it’s suitable or how to apply it,” says Conway. “This new service offers a piece of salon luxury and technical know-how in the comfort of the clients’ own homes.”

Read more: How will social distancing work in hair salons?

As it's likely we have another few weeks before colouring appointments are available, it’s safe to say salons will be inundated with appointment requests. Many salons now have a waiting list open, or an email service to notify you when the waiting lists are available.