How Gwyneth Paltrow got her wedding day glow

Gwyneth Paltrow 
Credit: ANGELA WEISS/AFP

Despite the Valentino gown and star-studded guest list, when Gwyneth Paltrow married Brad Falchuk last year, the most refreshing thing about her wedding-day look was her relaxed hair and understated make-up.

Abandoning the typical bridal beauty approach of smoky eyes, false lashes and hyper-flawless skin, Gwyneth’s brief to her long-time make-up artist, Gucci Westman, was to make her look like Jennifer Aniston.  ‘Gwyneth loves the way I make up Jennifer Aniston –healthy and glowing without emphasising any one feature  too much,’ explains Gucci, who says she is in the business of  amplifying a woman’s natural beauty, not transforming her into someone unrecognisable.

Take a look at her clientele – Gwyneth and Jennifer, Cameron Diaz, Reese Witherspoon and Julianne Moore. They all have Gucci’s ageless, less-is-more hallmark, which will soon be accessible to us all via her debut line  of ‘consciously crafted’ make-up. Westman Atelier has been formulated by a ‘green’ chemist using natural ingredients that don’t sacrifice staying power or comfort.

I should know, because I’ve been testing Gucci’s ‘complexion wardrobe’ ahead of its launch in the UK.  The anchor of the range is the Skin Foundation Stick. Packed with anti-inflammatory ingredients that naturally reduce redness, it is neither too matt nor too slippery, and melts into  skin with a buttery soft finish.  I blend it with the Lit Up  Highlight Stick – an opalescent, unsparkly glow-inducer – on cheekbones and eyes.

I’m also incredibly fond of the Baby Cheeks Blush Stick in Poppet (Gwyneth’s wedding-day shade) for its effortless application.  Made from silicone-free, skin- boosting ingredients, including organic jojoba oil, antioxidants and hyaluronic acid, Gucci’s products work hard for your money. And so they should, because the prices aren’t for the faint-hearted. But then, these aren’t fickle trend-led options  – they’re investment pieces, designed to make your skin look utterly radiant. 

If I were to criticise anything about this range, it would be the lack of shades, which Gucci says is simply a matter of time. ‘We are a small, self-funded line,’ she explains. ‘We couldn’t launch straight off the bat with 50 shades. We’ll be extending slowly as the range grows.’ So, what sets this make-up line apart? ‘It’s not about getting a look. It’s for women who  want skin that looks like they’ve just had a facial – healthy, glowing and full of vitality.’ And who can argue with that?

Five  buys to try

 Blender Brush, £116,