Are we witnessing the rise of the anti-Trump hair cut?

Scarlett Johansson, cropped hair, March 2017
Scarlett Johansson, cropped hair, March 2017 Credit: Rex

From the offset there has been a strong female backlash against President Trump. At the end of January, the global Women’s March stole the headlines with celebrities, including Jessica Chastain and Chrissy Teigen taking to the streets to oppose Trump. It has been called the largest day of protest in America’s history and even across the pond there were over 100,000 women marching in London.

@womensmarch 💋

A post shared by Jessica Chastain (@jessicachastain) on

Fast forward two months and women have found a new way to project their views on Trump, this time using their hair. There has been a sharp rise in tougher, blunter crops, which some hairdressers are attributing to the turbulent political times. "Women are rebelling against traditional ideas of femininity and making personal and public statements with their hair looks. Stripping away the prettiness and embracing a tougher, bolder aesthetic,” says Luke Hersheson, John Frieda UK Creative Director. “It's an empowering look and publicly demonstrates that she's in charge - she's in control.”

Credit: Rex

This year Scarlett Johansson has opted for a shaved crop, Kristen Stewart’s gone for a platinum buzz cut and even Rachel McAdams has adopted a choppy bob.

All of the styles are the complete antithesis of the First Lady’s long, smooth mane of hair that is always impressively groomed. For anyone who saw Olivia Wilde’s Instagram post and #nomoremelaniahair hashtag or those who followed the headlines about which fashion designers will or won’t dress Melania, it will come as no surprise that her hair has become a style to avoid for most celebrities.   

This isn't just a sentiment among women in Hollywood. “We are seeing so many shorter, stronger haircuts and colours, very Linda Evangelista hair in the salon,” says hairstylist Adam Reed. Even the way women are styling their hair portrays a tougher edge. Smooth glossy ponytails have been replaced by warrior-esque style half-up, half-down buns and undone, textured blow-dries.

Those who dismiss the idea of women making a stand with their hair as ridiculous in comparison to the other Trump-related headlines should note that there is a well-documented history of shorter hairstyles in times of political uncertainty. In the UK, we’ve already heralded the new blunter, choppier texture the ‘Brexit cut’ and it seems the US now has its anti-Trump cut.